Aplava derives its name from sanskrit origins. Aplava (pronounced “AAp luv” in original sanskrit) means taking a bath to purify oneself. It’s an ablution process of cleansing oneself.
Just as the name suggests, Aplava wants to give its customers an experience of divine purity. Beauty is you!
As a startup beauty company, we strive to bring an unparalleled assortment of prestige brands, household names and niche, cult beauty brands, all on one site. Our professional team of Dermatologists and Beauty advisors has cherry picked brands across a broad range of product categories including Skincare, Hair care, Bath & Body, Make Up, Fragrance, Sun & Travel, Intimacy, Shaving, Candles and Aromatherapy, Mom & Baby & Homecare.